Promoting the launch of a series through a digital campaign.
Given the launch of its new French series, «Deutsch-les-Landes», Amazon Prime wanted to set up a large digital communication campaign.
Thanks to its platform and expertise, Kolsquare was able to identify micro and mid-influencers in line with Amazon Prime’s target audience.
The K.O.L came to preview of the series, produced Instagram posts and several stories to create ephemeral and dynamic content.
These mechanisms allowed the influencers’ audience to be completely immersed in this unique experience.
